Every morning, I go through my email inbox: delete, delete, delete. On social media, I skim past posts and think, “That’s a fake one.” It’s become a tedious task. One thing has become painfully clear, we live in a world where critical thinking is no longer optional. It’s essential. We’re entering an era where discernment
Marketing: Think in 12 Thinking about marketing can feel overwhelming for some, but it’s an important part of retaining current customers and attracting new ones. Technology is a double-edged sword—it can save time or waste it. Staying connected with your business supporters on social media is crucial. Engage with them and share updates about your
We are often responsible for making sure people come to local events in our community. When we were asked to try to get 500 people to a trick-or-treat event, 5,000 came. We feel good about that. Sure… we use all the marketing collateral you’d expect, email, social, print, banners etc. But…promoting a local event, a