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Category: Marketing Ideas

Nature and an iPhone

My Prescription for 2022: Nature and an iPhone I need to dip my toes in nature more. I need it for my sanity. I need it to calm the nerves of worry and fret. I explore nature best with my iPhone’s macro mode capturing colorful, weird details and interesting eye candy.  This iPhone-Nature-Zone absorbs me.

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The Eagle and the Peacock

The Eagle and the Peacock The Peacock and Eagle can help us understand the difference between Marketing and Sales. The job of the Peacock is to attract.  The job of the Eagle is to chase.   When the Peacock (your marketing team) creates interesting, engaging content it helps the Eagle skillfully close the sale or

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What’s their problem? What’s your soultion?

It’s important for businesses to understand what problems they solve for their customers. Understanding pain points is a great way to develop content for your marketing campaigns. 3 things to consider: Identify the audience you serve. What problem does this audience have? What do you offer that helps solve their problem? Try to come up

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